Sunday, May 17, 2020

Identifying Strategies to Improve African American College...

Minorities are a growing segment of the population. However, this group continues to be underrepresented in the area of post secondary education. Obtaining an advanced degree remains a likely predictor of future career success. The problem facing the minority student is that barriers persist which continue to hinder enrollment, retention, and graduation rates in institutions of higher education. These barriers must be identified and examined and solutions offered if college completion rates are to be increased for this population. While overall college enrollment and graduation rates have risen for all minority groups, there continues to be concerns for this segment of the population, particularly for African American students. Even†¦show more content†¦The U.S. Department of Education’s Digest of Education Statistics (2010) compiles data on educational trends and statistics in the United States. According to the digest, in 2009 African Americans earned about 10 perc ent of all bachelor degrees awarded. Furthermore, about 20 percent of African Americans currently hold a college degree. When compared to the same rates for the white non-hispanic population, African Americans are largely lagging behind. The challenges that African Americans are facing must be met by post secondary institutions if this group is going to continue on the path of economic and career prosperity. This need is discussed in the report Minorities in Higher Education: Although greater access to higher education for students of color is an absolute imperative, it is only part of the equation. Ensuring their academic success and readiness to thrive in an interconnected world remains the ultimate goal. In a global economy, providing greater access to post secondary education to individuals from all racial and ethnic backgrounds remains one of the most important challenges facing our nation. Demographic changes have increased the proportions of people of color in the U nited States, and our academic population (Ryu, 2009, p. i). The relationship between ethnicity and retention in post secondary education has been widely discussed in the literature. TheShow MoreRelatedThe Among The Avid Program2060 Words   |  9 Pagesthe causes for the attrition of males in the AVID program by examining the traits between those males who remain in the program with those who don’t. In this descriptive study, we will survey the 60 original male students that entered the AVID program in SY 2011-2012 and compare the student responses from those who remained in the program to those that did not remain to examine characteristics that one group may exhibit that the other may not. 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Wednesday, May 6, 2020

Purchase Behaviour of Generation Z Literature review

Essays on Purchase Behaviour of Generation Z Literature review The paper "Purchase Behaviour of Generation Z" is a great example of a literature review on marketing. With the emergence of the digital era, young consumers have played a significant role in online shopping. The increased use of the internet by generation Z increases marketer prospects. Generation Z also called digital natives to refer to those people born between the 1990s and 2010. Notably, Generation Z comprises people who are dependent and more comfortable with technology after having been brought up in a globe with ever-present technology. In addition, they are ever connected through constant communication by means of social networking channels such as facebook and twitters. Moreover, they are able to multi-task on quite a number of online products through the use of sophisticated devices. In an effort to enhance close contacts with customers, companies are adopting technology-based sales and marketing, for instance, mobile internet, text messages, social networking among many others. Further, they have enhanced their virtual presence by developing high-value products bearing basic interactive designs and that can multifunction. Interestingly, the Z generation is more conscious about the environment forcing companies to produce green products and services that have reduced environmental effects if not harmless to the environment. This literature review sheds more light on generation Z's general products and services purchase behavior giving more emphasis on their behavior towards shopping malls, environmental issues and the impact of social media on the facilitation of their behaviors.Generation Z general purchase behaviorOnline trade has immense potential for marketers. This indicates that the digital natives are the greatest buyers through online services. Rule Ferguson (1986) observed that age and internet buying had a positive relationship. According to their study, digital natives were reported to have purchased more linen online. Further, the study carried out by Ferle et al. (2000) indicated that young purchasers shopped for more products online and were highly likely to buy online due to the element of convenience. According to Rule Ferguson (1986), there are four main factors including reliability, web design privacy and customer service that highly attract Generation Z to online purchases. Omelia (1998) observed website design as one of the significant factors that attract digital natives to online purchases. Zollo (1995) agreed that elegantly designed websites attracted the target audience. Shim (1996) affirms that a more appealing website makes the youngsters visit the site often and even stays longer after logging in. Another factor that highly influences the digital natives to be more inclined to digital purchases is reliability.

Wireless Sensor Network

Question: Discuss about theWireless Sensor Network. Answer: Wireless Sensor Network for Water Quality Monitoring In this report we will discuss about use of wireless sensor network in case of domain of water quality monitoring. The purpose of this report is to draw a network diagram of wireless sensor network for water quality monitoring. In this network diagram, we will represent topology and types of nodes such as normal node, sink node and clusterhead node. Besides this, we will also emphasize on some other important information regarding wireless sensor network in this particular domain. Wireless Sensor networks provide significant advantages both in case of cost and distributed intelligence. Besides this, reduction in expenses of installation and maintenance is also possible with the help of wireless sensor networks. These networks have considerable attention in environmental and industrial monitoring and control applications. Due to these reasons, we have decided to use wireless sensor network for monitoring quality of water. As we know that due to polluted environment, quality of water is diminishing day by day and it effects health of human beings. That is why now water controllers are emphasizing to control quality of water and using advanced wireless network sensors. Now in next segment of this report we will draw a diagram and discuss about network design of wireless sensor for water quality monitoring. Network Design for Wireless Sensor System for Water Quality Monitoring Here in this segment of report we will discuss in detail network design of wireless sensor that will be used for measuring water quality monitoring. In this diagram, sensor nodes and various modules are used to control monitoring. This whole process of monitoring is done with the help of internet. The main components of this whole wireless sensor system are database, data visualization, email alerts etc. All these components are connected through internet with each other. (Monitoring, 2014) As we can see in above image that how quality detection has been carried out with the help of wireless detection system. Traditionally water quality detection was carried out manually and in this process water samples are collected manually and these are sent to the laboratories for evaluation. But this method was failed to deliver real time data. That is why river water quality monitoring system has started. The above given system architecture is strong and secure for implementing this process of wireless sensor system to check water quality. Now in next segment of this report, we will emphasize on some essential components of this given architecture of wireless sensor system. A better design of a system depends upon some essential choices such as goal of design, number of nodes required, environment for deployment and technology of choices. So in next segment we will emphasize on some essential choices that have used in development of this wireless sensor system. Goals of Designing Wireless Network for Water Quality Monitoring The main goal for above designed wireless network is monitoring of quality of water. As we have discussed above that conventional testing system for measuring quality was not so good. The main goal of this system is to provide real time data regarding quality of water and to monitor three essential parameters that are continuously affecting quality of water and these parameters are pH, temperature of water and conductivity. This is an effective benefit that is provided by wireless network.( Faustine, Mvuma, Kucel, 2014) Suitable Topology and Routing Protocols This is wireless network is based on hierarchal approach of network topologies. The reason for using this topology is that in this topology whole monitoring process is divided into four general areas such as forming a cluster for comprising of several wireless sensor nodes that are required for sensing, collection and processing of data and communication. On other side, if we talk about routing protocols then suitable routing protocol is hierarchal routing protocols that classify sensor nodes according to their functionalities. This is main reason for using this routing protocol. Is this Communication Event-Driven and Time or Query Driven To decide that this wireless system is communication driven, event driven and Time and Query driven, it is required to check application, scalability of network and message. This wireless network sensor is event driven and in this a message will be sent whenever a node will be detected. This same system is implemented in this wireless system. (Google Books., 2016) Suitable Wireless System Best Suited for Application For this above discussed application, suitable wireless system is random system which is dynamic in nature because dynamic system provides help to manage network system according to changes in requirement. In case of dynamic system it is easy to add and modify components according to requirements. (Ieeexplore.ieee.org, 2016) Security Needs for System Both wired and wireless systems required security from network attacks such as hacking, phishing and denial of service attack and others. That is why security is very necessary to maintain confidentiality, integrity and availability. Confidentiality is related to security and privacy of data that is stored into system. In this wireless sensor networks confidential information must also be stored properly and only authorized access should be possible. In case of integrity, it is necessary to verify that updated and accurate data is accessed by all users. It means master record is updated only by administrator and it showing changes in all other connected databases. Availability means data should be accessible to all users who are connecting with database. But all users should be authorized and they should have login credentials to access their records from database. These are some essential choices to design this wireless sensor network for water quality measurement. If all these components will be used properly then successful results can get by users. References Monitoring, W. (2014). Wireless Sensor Networks for Water Quality Monitoring. [online] Amrita University. Available at: https://www.amrita.edu/center/awna/research/water-quality [Accessed 17 Oct. 2016]. Faustine, Mvuma, Kucel. (2014). Wireless Sensor Networks for Water Quality Monitoring and Control within Lake Victoria Basin: Prototype Development. University of Dodoma, Tanzania. Google Books. (2016). Wireless Sensor Networks. [online] Available at: https://books.google.co.in/books?id=KUTSBQAAQBAJpg=PA653lpg=PA653dq=what+is+communication+driven,+event+driven+and+query+drivensource=blots=mpoq5OvT2msig=lRnk26QMn7qNkPNwSwBHu2nieFMhl=ensa=Xved=0ahUKEwilvrbx-OHPAhWH54MKHeHaAEAQ6AEILzAE#v=onepageq=what%20is%20communication%20driven%2C%20event%20driven%20and%20query%20drivenf=false [Accessed 17 Oct. 2016]. Ieeexplore.ieee.org. (2016). IEEE Xplore Document - HPEQ A Hierarchical Periodic, Event-driven and Query-based Wireless Sensor Network Protocol. [online] Available at: https://ieeexplore.ieee.org/document/1550926/?reload=true [Accessed 17 Oct. 2016].